EverTrek are specialists in high altitude trekking and climbing in the Himalayas. They came to us needing a full rebrand, changing everything from their name to their website. They decided that their niche was snowy destinations, primarily trips to Mt. Everest, so they decided they needed to reflect that throughout their brand. We created a full set of brand guidelines and a number of elements for their brand that primarily rely on effective imagery and breathing space to really grab the attention of potential customers.